Color Option Swatches Products Showcase Animation After Effects Template

Color Option Swatches Products Showcase Animation gives clothing stores, shoe shops and fashion labels a colorful animated sale ad in After Effects. Three color swatches with a selection ring sit under the details, while a label, a two-tone serif headline, a short text and the price appear on the left. Swap the image once and reuse it as a price drop promo across YouTube ads, store displays and social media ads.

The layout has one image placeholder (a square 2160x2160 comp), so you simply drop in your own product photos; transparent PNGs work best. Because the image is a placeholder, the same animation works for any product, item or service. Keep in mind that the example photos in the video are not included in the files. All seven text layers are editable, so you can change the label, name, price, old price and button text. Instead of digging through precomps, you adjust sizes, offsets and every color from the CONTROL PANEL layer. The background has two gradient colors and an on/off switch, so the promo can also sit over your own video. Shops use it as a store promo in online shop banners, in-store screens and digital signage.

From Black Friday and Cyber Monday to summer sales and new arrivals, it works for every sales event. It belongs to a large collection of product promo templates in the same style, so you can mix several animations for all your products and deals. Expect a smooth 60 fps, a 3840x2160 4K frame and a duration of around 8.7 seconds. Compatible with After Effects 2023 and later versions, with zero third-party effects. The zip comes with an illustrated tutorial and a PDF that lists the typefaces with direct links. Unlock it with Typoanim Premium and use it in client videos, paid ads and monetized channels.